New York Knicks are set to share the spotlight with WWE’s Saturday Night’s Main Event on July 18 at Madison Square Garden, the arena that hosts both their home games and the wrestling spectacle.

How did the Knicks become part of WWE’s SNME?

The crossover began after Danhausen, a WWE personality, claimed to have lifted a curse that plagued the Knicks. His “uncursing” coincided with a surge of wins that culminated in an NBA championship over the San Antonio Spurs. WWE seized the moment, inviting several Knicks players to sit ringside for the live broadcast. Sources from WrestleVotes Radio say the promotion even explored a segment featuring MVP guard Jalen Brunson alongside Danhausen, though the plan hit a snag when Brunson’s wrist surgery was confirmed on July 7.

Which Knicks players might still appear?

A WWE insider told WrestleVotes that the company remains hopeful Brunson can at least make a brief appearance in the crowd, even if he can’t take part in any physical stunt. NBA Insider Ian Begley of SNY reported that Brunson played through the regular season with significant forearm pain before opting for surgery, effectively ruling him out of a physical showdown with Danhausen. No other names have been officially released, but the Knicks’ roster is expected to have a handful of players watching from the front row.

What does this mean for the Knicks’ brand?

Since the championship, Danhausen has dubbed himself “The King of New York,” and fans anticipate a high‑energy cameo that blends basketball hype with wrestling theatrics. The exposure could translate into new merchandise streams and a broader fan base that follows both sports. The Knicks are already riding a hot streak; the team entered the weekend on a 4‑game winning run (WWWWL) after beating the San Antonio Spurs 94‑90 on June 14, 2026.

When and where will the event take place?

Saturday Night’s Main Event will be taped at Madison Square Garden on July 18, with a live audience that includes Knicks personnel, WWE talent, and a packed crowd of New York sports fans. The event will later air on Peacock as part of the network’s special programming. Fans can expect a blend of classic wrestling matches, surprise celebrity spots, and possibly a quick shout‑out from the Knicks’ bench.

What’s next for the Knicks after the SNME?

The Knicks will return to the NBA schedule shortly after the WWE taping, aiming to extend their current winning run. Coach Tom Thibodeau will likely use the media buzz to keep the locker room focused on the next regular‑season matchup. With the team’s momentum and a growing national profile, the Knicks could see increased ticket sales and higher TV ratings as the season progresses.